About Us

Open Revenue Consulting

We are an international strategic consultancy specializing in Profit Management, Digital Marketing, and Sustainability for the hotel and tourism industry. Our purpose is to help hotels and hospitality companies transform their revenue into sustainable profits by combining strategic vision with operational implementation and technological innovation.

With over 20 years of experience in the sector, we work alongside hotel chains, resorts, restaurants and international groups to optimize processes, reduce costs and maximize profitability, always with a clear focus: to grow sustainably and responsibly.

A finalist for the Green Awards UK and STN Inspire Sustainability Awards, Open Revenue Consulting has led globally impactful projects, including the implementation of The Pledge on Food Waste program, recognized by the UN for its comprehensive reduction of emissions and operating costs. We have also collaborated with Marriott International, Hyatt Hotels, Devere Company, Starwood Capital Group, London Regional, Magic Hotel Group, RH Hoteles, Port Hotels, HD Hotels, SATOCAN, Landmar Hotels, GF Hoteles, Tenerife Luxury Hotels, and numerous other groups and independent hotels. Our team brings specialized knowledge, cutting-edge technology, and a genuine commitment to transforming the industry.

Cristina Blaj – Founder & CEO

Cristina Blaj is the founder and CEO of Open Revenue Consulting. With a solid track record in revenue management, strategic consulting, and hotel innovation, Cristina is recognized as one of the most influential voices in the field of Revenue Management and Sustainability in Europe.

Their vision focuses on integrating profitability with corporate responsibility, creating business models that not only improve financial results, but also bring value to people and the planet.

Cristina has led international training initiatives, digital transformation projects in hotels, and collaborations with global organizations. She is also a regular speaker at international forums such as the Global Revenue Forum (where she co-founded and organized the Madrid edition), HSMAI, HOSPA, the Annual Hotel Conference, the London Asset Growth Summit, the ITH Innovation Summit, AEDH, ADHP, HOSBEC, FITUR, WTM, BTL, and IDeas Converge, and is an active advocate for the Sustainable Development Goals in the tourism sector.